Structural Shifts Podcast

Structural Shifts

A podcast discussing the structural shifts in... Technology, Strategy, the Future of Work, the Platform Economy
"A great series of conversations with people who are building the future. Each one is like having a dinner conversation with a smart friend who has come back from a voyage. I listen when driving or jogging - the miles just melt away and I arrive with a refreshed mind."
"Always insightful and informative. It is a relaxed conversation with people who have had interesting experiences and something to say. Ben Robinson, brings out the best in each guest."
Jul 16, 2020

Your host, Ben Robinson, is virtually sitting down with Julian Lehr, an ex-Googler, startup founder, and current startup partnerships lead at Stripe. Julian and Ben get into all sorts of interesting behavioral psychology related to buying and how digital companies can use physical elements to take advantage of signaling. You will also learn Julian’s tactics for staying productive, why advertising budgets are shifting from celebrities to micro-influencers, why the Berlin startup scene hasn’t quite lived up to the hype — and much more!

Jul 2, 2020

Your host Ben Robinson, is speaking with , Senior Investment Manager at —one of the leading independent wealth and asset managers — where he is running the Pictet Global Environmental Opportunities Fund. In this episode we cover: should government stimulus packages be conditional on companies investing in energy efficiency? Why plant-based products are a space that you need to be paying attention to? Why we should be bullish about the ability for market forces to solve climate change? And more!

Jun 18, 2020

This episode focuses on two Swiss companies rising in the maker movement. First we interview , COO, and co-owner of the sports shoemaker, . On is a brand preferred by Roger Federer which taking on Nike and Adidas with a high-end, high-tech trainer — also known as sneaker — that is so lightweight that ‘it feels like you are walking on clouds’. After Marc, you will hear from , co-founder and CEO of — a craft brewery that is taking on the giants in Switzerland, and it’s starting to expand internationally. This beer-maker prides itself on being part of an industry with a heart and a smile, brewing beer with love, passion, and Swiss quality standards.

Jun 11, 2020
"I found this podcast borderline post-modern, and refreshingly frank. A profound look into what's next. Love every bit! The guests, the music, the format." - Simone Cicero, Co-Creator of Platform Design Toolkit
"I really love this podcast series. There's not much content like this coming out from Europe. Should serve as an example to others" -
Bozidhar Hristov

We are speaking with John Hagel, who has been working with the most successful companies in Silicon Valley for 40 years (also a startup founder of his own). John is the author of several books — including The Power of Pull he co-chairs Deloitte Center for the Edge, which is a Silicon Valley research center. In this episode, John joins Ben Robinson for a very comprehensive discussion on the zoom in — zoom out approach to strategy; why the advertise-based business model is unsustainable and the alternative; how customers’ reluctance to accept mass-market products will drive the fragmentation of product and service-based businesses; why learning in the form of sharing existing knowledge is not where the greatest value is; why John is optimistic about the gig economy — and more.

Jun 4, 2020

Our guest today is Brett Bivens— a venture investor at TechNexus Venture Collaborative, an early-stage venture capital firm — and he is going to talk about why he is so optimistic about Spotify and how the future of audio will be a social experience with various network effects loops. One of the core investment areas for TechNexus is audio and media. And so, in this episode, you’ll hear Brett talking about that, with your host, Ben Robinson, as well as talk about the various concepts that Brett has coined, including ‘escape velocity’ and ‘clampetition’.

May 28, 2020

Your host, Ben Robinson, sits down with Anna Zakrzewski who leads Wealth Management globally, for Boston Consulting GroupChristine Schmid who heads up Strategy at additiv, and Laurence Mandrile-Aguirre — who heads up Switzerland & Monaco for Citi Private Bank. We cover the opportunities around Digital Wealth Management and what that truly means, how ready are wealth managers to take advantage of the shift to Assets under Intelligence, where new entrants fit into the market and what the future of wealth management will be.

May 21, 2020
"This is a really fantastic conversation. The single best podcast I have heard about our futures post-Covid19. A must-listen. Covers a wide canvas of themes, with a well-grounded perspective about US, UK, France and China. Excellent." - Dominic Cameron, Board Member, Founder, Leadership Adviser
"Full of wisdom" -
Haier Model Research Institute in Europe

On this week’s Structural Shifts podcast, we talk to the brilliant Rita Gunther McGrath, author of “The End of Competitive Advantage”. In this bestseller, she talks about how the world is moving from one dominated by organizational systems and hierarchies to one of individual superstars where a stable career means a series of gigs. Hosted by Ben Robinson, they discuss strategy, the benefits / limitations of network effects, Facebook’s failures, and more.

May 7, 2020

We have another special episode for you on how post-pandemic finance would look like. We are bringing back two of our favorite guests: David Galbraith — Partner at AnthemisMartin McCann— CEO of Trade Ledger; and a new guest Thierry Zois — VC at Finch Capital.

April 29, 2020

Today, we have a special episode for you on how the post-pandemic world would look like. We are bringing back three of our favorite guests: Nicolas Colin — Co-founder and Director of The Family, which is a platform for European entrepreneurs; Laetitia Vitaud— renowned writer and speaker on The Future of Work; and Ian Stewart — Executive in Residence at IMD Business School (an co-founder of WIRED). 

April 16, 2020

How reliable will strategy be in the future? What if tactics were more important than strategy? Are firms obsolete? What about nation states? Can the future of companies be a model for the future of countries? How is the nature of competitive advantage changing? How are we redefining quality to meet the needs of consumers and the marketplace? In this episode, Ben Robinson is in conversation with Bill Fischer and Ian Stewart from the International Institute for Management Development — IMD. Bill is Professor of Innovation Management and Ian — who you may remember from a previous episode of this podcast — he co-founded WiReD and he is Executive in Residence at IMD. 

April 9, 2020

According to our guest, Dr. Marc Gruber, Vice President for Innovation at the Swiss Federal Institute of Technology — EPFL — you can’t win if you don’t know where to play. Instead of a just-do-it mentality and pivot later if it doesn’t work, Marc speaks with our host, Ben Robinson, about how true entrepreneurs and innovators are reflective and flexible and how they think about what they’re doing and in what market to play in. By the end of this episode, you are also going to understand what’s a good market to be in and you will learn about the Attractiveness Matrix and the Social Identity Theory of three kinds of entrepreneurs.

March 26, 2020

How often does advertising motivate you to buy? According to our guest, ad and branding expert, Paul Mellor, advertising fails 89% of the time. Hosted by Ben Robinson, this episode unpacks what has gone wrong with advertising and what companies must do to turn things around. Don’t be a bland advertising wallpaper! If you like swearing, then you’re in for a treat. Fair warning.

March 12, 2020

For this episode, Ben Robinson is joined into the conversation by Nicolas Colin — Co-founder of The Family — and we argue that developed economies are defined by two major characteristics: they are able to create and accumulate wealth via large, global tech companies and they are able to re-distribute that wealth to benefit their entire society. Through this lens, neither Europe, nor the U.S. are developed economies in the current techno-economic paradigm — and we assess whether the current politicians campaigning for or holding power are in the right flow to inspire the radical imagination that is required.

February 26, 2020

This podcast was recorded at Fongit — Switzerland’s premier innovation incubator. Ben Robinson is joined into the conversation by Andy Yen — Founder and CEO of ProtonMail — and we discuss the inherent trade-offs that the current Internet present to the users, the importance of privacy and security but also how to compete against Google head-on via business model innovation.

February 13, 2020

Our guest is Ian Stewart, known for being, among many other roles, the co-founder of WiReD Magazine. Together we discuss WiReD’s journey from zero-to-one(-to-two), the state and future of (centrist) media, China and the geopolitical consequences of its technological progress and also how the younger generation is applying entrepreneurial methods and business models to solving social problems.

November 5th, 2019

Crowdsourced ideas packaged into essays to help you make sense of the world.

Snippets of our world, and the people shaping it, captured on celluloid.